premium gold sponsors

time based arts +

sponsor of best new director

time based arts was started by a handful of makers with a passion and independence to do their own thing. the team supports creativity in all its forms and constantly tries to remain true to its name by being 100% independent. they’ve grown into a large collective of artists who are keen to continue to support the next generation. music video is about individual expression and vision. to create images that challenge and innovate. it promotes musicians and music through the skills and spirit of these up and coming film makers and that is inspiring. in turn time based arts are very happy to support the ukmva new directors award, and recognise the very best of this young group of creators.

gold sponsors

panalux +

sponsor of best cinematography in a video

panalux offers the world of film, television and media production the very best in lighting rental equipment and associated facilities. created specifically to cater to the exacting needs of the global entertainment industry, the panalux service is unrivalled in its ability to provide creative solutions to the full spectrum of production types, regardless of size or genre. panalux remains an avid supporter of the music video and regards the medium as an area of massive importance where skills in front of and behind the camera, pre and post production, are developed, mastered and perfected. Our ongoing commitment to the support of the industry is once again highlighted by our sponsorship of the 2017 uk music video awards. panalux recognises fully the importance of the promo as an art form in itself and is proud to be associated with this genre of film making.

locomotion +


locomotion is a 3d / vfx / motion gfx specialist based in the heart of london’s soho. we work with leading ad agencies, production companies and brand owners to deliver the best boutique post treatments. from broadcast to digital, our talented team provides post production, 3d animation, grading, visual effects, advice and delivery for content across tv, cinema, web, mobiles, handhelds and screen based media.

worldwide production agency +

sponsor of best producer

at worldwide production agency, we provide specialized representation of producers, cinematographers, designers, and editors in all areas of the entertainment and advertising industries. we are committed to excellence and to providing exceptional attentiveness to our clients’ needs so that they may achieve their professional goals as those goals evolve over the course of their career. our clients are our family, and we strive to build long-lasting, successful relationships with not only them, but their buyers as well.

rushes +

sponsor of best pop video - uk

in the middle of the creative explosion that saw the sex pistols channel teenage angst, and vivienne westwood's unique work come to the fore, rushes opened its doors for the first time. in the following 40 years we have worked with many industry icons who have helped us continue to be an award winning creative studio, with passionate artists developing and realising imaginative concepts. rushes have always nurtured, loved and celebrated the art of music videos. they are in our dna. once again we are delighted to support ukmvas through the sponsorship of the best pop video award. we applaud the work of all the finalist filmmakers and wish them good luck!

the mill +

sponsor of best interactive video

the mill is a visual effects and content creation studio collaborating on vfx, digital and design projects for the advertising, games and music industries. we partner with the world’s best agencies, groundbreaking directors, creative firms and visionary brands. we have over 25 years of insight and pride ourselves on forming partnerships built on creative excellence and cutting-edge technologies. at its centre, the mill is a creative culture of talented artists from multinational and homegrown backgrounds, nurturing innovation, flexibility and diverse ideas. this enables us to offer creative solutions across all our studios from london, new york, los angeles and chicago. the mill is consistently recognized by peers and clients for delivering outstanding work and has earned the most prestigious industry awards, including cannes gold lions, an array of d&ad pencils, apa’s, british arrows, aicp's, clios and ves statues to name a few.

vevo +

sponsor of vevo must see award

vevo's must see award is designed to celebrate some of the most creative music videos of the past year which have enjoyed popularity on the platform. the shortlist of 6 will be voted for by vevo viewers between august 29 and september 12, 2017. the winner will be announced at the awards on october 26.

silver sponsors

cheat +

sponsor of best colour grade in a video

cheat is a boutique colour grading and finishing studio in east london with experience in all forms of content from feature films to music videos. cheat’s colourists use their craft to elevate the visual experience, bringing bold vision with artistic sensitivity to deliver exceptional work.

cut + run +

sponsor of best editing in a video

established in 1997, cut+run is a multi-award winning edit house specializing in cutting short films, commercials, music videos and content. with studios in los angeles new york, london, austin and san francisco, they work with some of the industry’s most prolific directors on some of the industry’s most creative work.

ppl +

sponsor of best urban video - uk

founded in 1934, ppl is the uk music industry’s collective management organisation (cmo) for tens of thousands of performers and record companies. we license recorded music in the uk when it is played in public (shops, bars, nightclubs, offices etc.) or broadcast (bbc, commercial radio, commercial tv etc.) and ensure that revenue flows back to our members. these include both independent and major record companies, together with performers ranging from emerging grassroots artists through to established session musicians and influential festival headliners. ppl has a market-leading international collections business, with 84 agreements in place across 40 countries, helping members to maximise their revenue when their repertoire is played overseas. we collected £212.1 million in the uk and internationally in 2016 and paid over 92,000 performers and record companies.

i-d +

sponsor of best styling in a video

with music video providing a cutting edge insight into youth and sub-cultural style evolution, i-d are proud to support the styling category and celebrate the very best of fashion in film.


directors uk +

official partner

directors uk is the professional association of uk screen directors in the uk. we represent the creative, economic and contractual interests of over 6,500 members - the majority of working tv and film directors in the uk – ensuring that directors, and their work are recognised at every level. as a members’ service, we collect and distribute royalty payments and provide a range of services including legal advice, events, and career development.

tŷ nant +

official partner

launched in 1989 and bottled at source in west wales, uk, tŷ nant is an international success. available at high-end hotels, fine restaurants and through associations with aspirational sports, music and fashion events, previous water supplier partnerships include the uk film centre at cannes film festival and designers involved with london fashion week. tŷ nant's iconic product range is immediately recognisable and this provides the ultimate platform for tv and film, where tŷ nant's award winning cobalt blue, crimson red and ripple pet ranges are regularly seen by an international audience. screen sightings include the villains ice bar in the 20th james bond instalment 'die another day', iron man 2, cold feet and the big bang theory. tŷ nant's award winning natural mineral water's iconic cobalt blue and crimson red glass range, will be available to guests during the ukmva's. for further information about tŷ nant's product range, environmental commitments and latest news please visit

jude’s ice cream +

official partner

we’re jude’s. a family who love crafting utterly delicious ice cream. it all started with one man mixing and churning in a hampshire dairy barn. his creations were lip-smackingly good. so good he gave them his wife’s name, jude. today top chefs can’t get enough of our scoops and we’ve bagged over 40 great taste awards.

promonews +

official media partner

promo news is the leading news and information site for the uk music video industry.

videostatic +

official media partner is the leading american source for music video news, releases, commentary and credits.

music-news +

official media partner

launched in october 2003, music-news provides breaking news 24 hours a day, 365 days a year. it's a leading independent publisher featuring news, reviews, interviews, competitions, the latest releases and all the gossip from the worldwide music scene.

prism prize +

official partner

the prism prize is a national, juried award established to recognize the best canadian music videos of the year, based on innovation and creativity. a jury of more than 120 canadian music and film industry professionals – including members of the print/web media, broadcasting, film, radio, and video art communities – has been selected to nominate the 20 best videos of the year, and subsequently, the prism prize top ten shortlist. these jurors are then charged with the task of crowning one video as the winner of the annual prism prize, which carries with it a $10, 000 cash reward. the prism prize is awarded based on artistic merit. jurors are asked to consider the following criteria when selecting the best video of the year: originality, creativity, style, innovation and effective execution.

radar music videos +

official partner

radar is a global, online music video commissioning network. between 30 and 60 new briefs every month, from majors, indies and managers worldwide.

bfi +

official partner

the bfi combines cultural, creative and industrial roles, bringing together the bfi national archive and bfi reuben library, film distribution, exhibition and education at bfi southbank and bfi imax, publishing and festivals. bfi southbank also hosts one the uk's longest-running and most successful cinematic showcases of global music video talent: bug - the evolution of music video.

war child +

official partner


active pixels +

website build and development

activepixels builds web apps for the UK music industry. clients include the ukmva and audionetwork.

studio thomson +

art direction and design

studiothomson is a design and art direction studio working in a diverse spectrum of areas including fashion, music, publishing, art and interiors for clients such as wrangler, liberty, lucky voice, warchild, richard james, polydor records, pringle and the design museum. with a love of classic considered ideas, attention to detail, and tactile print techniques, they produce timeless work for global clients but with a very british twist.

wasted youth pr +

pr & media - uk & europe

wasted youth pr is a leading, award winning collective, providing a unique public relations service across the music, art and entertainment industry. clients include moby, royksopp, ok go, they might be giants, m83, gotye and nina nesbitt.